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Use real customer testimonials and reviews of your brand within your newsletters to incentivize readers to learn more about your company.

Provide exclusive discount codes or promotions that are not available to anyone else other than subscribers to keep readers intrigued and coming back for more. Using an email newsletter is one of the best ways to keep track of the interest your readers have in your brand while also gauging which content and headlines work to drive traffic and sales to your website or eCommerce shop.

Host Contests and Giveaways

Hosting contests and giveaways help with building brand awareness while also boosting your website’s SEO, or search engine optimization. Use your official website’s blog and all of your brand’s social media pages to promote the contest or giveaway you are hosting. Require users to share the post you have made on social media in order to qualify. The more shares and distribution a blog post or a social media update receives, the more visibility you receive along with exposure to top search engines.

Hosting contests and giveaways help with building an online following while also motivating users who are currently unaware of your brand to learn more. Giving away branded products or discounts for your own inventory is another way to spread the word of your brand in any market or industry.

When your goal is to make money online and generate a passive income, choosing the right path for you as a digital marketer is one of the most important decisions you will make as an independent entrepreneur. With the right idea and target audience, maximize your online reach, exposure, and ability to generate sales. Doing your due diligence while researching opportunities and choosing a venture that is suitable for your skillset and current online audience is a way to quickly break into the world of generating a passive income from the comfort of your own home.

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